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Cementation

Trade Show Booth

July 12, 2012

As the Agency of Record for Cementation we’re responsible for a full suite of creative and strategic services. This includes everything from the design of job ads and stationery, to the development and implementation of corporate websites and internal/external videos. We even help coordinate their summer staff party and have booked nationally recognized talent like Sass Jordan and Rock and Roll Hall of Fame member Prakash John. They often enjoy throwing unique creative requests at us – and we always enjoy making them come to life. One of our tasks was to launch a new South American branch for Cementation.

One of the main objectives of the tradeshow booth was to not only captivate the audience, but to build a booth that was portable enough to be used for both small and large shows. We designed three portable booths that maintained the brand, told a compelling story, and worked equally well when used separately.