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North Bay Hydro

Cold Shower Media Campaign

July 04, 2012

We’ve handled many of the public relations requirements for North Bay Hydro including a promotion for tankless water heaters.

Tankless water heaters save money on consumers’ gas bills, but they also supply endless hot water. To illustrate this benefit we crafted the print campaign “No More Cold Showers”, and to engage the public we set up a kiosk where they could make their own “cold shower face” to win a year’s free rental.